Information about Ingrid's Product Data Feed
Product Data Feed: Optimizing for accurate shipping costs in search
The Product Data Feed ensures retailers remain competitive during the product discovery stage by delivering accurate shipping price to customers. As consumer buying decisions increasingly hinge on delivery options, this tool enables retailers with complex product catalogues to efficiently update shipping prices across marketing platforms, ensuring a consistent and enhanced customer experience.
Why retailers should work with shipping price in search
Enhance customer experience and drive sales by displaying accurate, competitive delivery pricing that influences buying decisions and improves satisfaction. By leveraging delivery data, retailers can differentiate their offerings and optimize conversions during the critical product discovery stage.
Common challenges in shipping price management
- High data volume
Managing millions of updates daily across multiple platforms and markets requires a scalable and efficient solution. - Platform-specific requirements
Platforms like Google Shopping demand precise and consistent pricing and shipping data. - Complex product ranges
Shipping calculations often vary significantly between product categories and regions, adding complexity. - Handling peak traffic
High-traffic events like Black Friday or seasonal sales can strain fragmented or outdated systems.
A lightweight integration to update 800K+ accurate shipping prices
Product Data Feeds enable businesses to share up-to-date and accurate product information with platforms like Google Shopping, Facebook Ads, and Bing.
- Scalability
Handle millions of updates per hour without system strain. - Platform compliance
Ensure consistent and accurate shipping data, meeting the strict requirements of major platforms like Google Shopping, and avoid penalties. - Improved efficiency and cost savings
Handles millions of calculations, ensuring error-free updates and minimal manual intervention. Reduce operational complexity by consolidating and automating data feed management. Eliminate the need for fragmented systems, saving time and resources - Provide a seamless shopping experience
Deliver accurate shipping and competitive information to enhance customer satisfaction and streamline the buying journey.
How It Works
With this lightweight integration and automation, the Product Data Feed features eliminates manual processes, saving time and reducing errors for retailers managing thousands of SKUs. It enables retailers with complex product catalogues and global operations to fetch the cheapest shipping price for each product. Here’s how it works:
- Integration prerequisites
Retailers must use Ingrid Delivery Checkout - Setup
You’ll receive a file to install the CLI application and configure the API calls. - Automation
Fetch real-time delivery prices through the API calls and sync the data feed with your preferred marketing platforms using tools like e.g. www.channable.com
Optimizing product data feeds is crucial for managing dynamic shipping costs in global e-commerce. Businesses that implement streamlined and scalable solutions can enhance efficiency, ensure compliance, and deliver a better customer experience.
Contact your Customer Success Manager or email support@ingrid.com to know more.